Wednesday, December 17, 2008

Yes, We Can (If Approved).

I know we're all familiar with this logo by now...



...even Clandestine is about to give it a nice little remix (more on that soon). But much like
my last post about rejected shirt designs, there is always a cutting room floor. And Obama's
campaign is no different. A recent interview with Sol Sender, the man who led the design team
for Barack's campaign broke it down and even revealed the rejected attempts. Like these:









Seems so weird to me seeing the "misses," since the approved logo became such a vital part of 
American life in 2008. It's like finding out they almost went with a shadow profile of Bill 
Gates or a happy laughing worm for the Apple logo.

You can check out the whole interview with Sender and more rejected attempts 


1 comment:

Tamia said...

Sweet. I cant wait to see what you guys come up with.